Cheapass Games

Cheapass Games is a company founded by James Ernest. The primary credo is that games don't have to be expensive. To that end, Cheapass Games' products include only what's unique about the game, which can include the board, cards and so on. More generic pieces, like player pawns, tokens, money and dice, are left for the players to scrounge up themselves.

Links:

Official Site

http://www.cheapass.com/

Wikipedia

http://en.wikipedia.org/wiki/Cheapass_Games

Boardgamegeek.com

http://www.boardgamegeek.com/publisher/12